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Mona
Date /
2022-2024
Product & Brand Marketing Director
• Directed and oversaw all external comms from the brand on social media, blogs, partnerships, & external stakeholders.
• Grew Instagram account from 3k-8k followers & Twitter account from 17k-30k followers without paid support.
• Created and executed social campaigns for upcoming Product Feature releases, Buildathons, Partnerships, Hackathons, Activations, etc.
• Planned and executed large scale in-person activations at various conferences including Protocol Labs LabWeek, Art Basel Miami, NFT NYC and beyond.
• Worked in tandem with public relations team on all press opportunities and partnerships including Tom Sachs Rocket Factory, Daniel Arsham, and more.
